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Social Media Strategy



What exactly are you focused on about your social media strategy?

Some of the things that I am focused on in regards to a social media strategy are, expressing myself in a way that can be both productive and fun for anyone who comes across my social media platforms. In other words, I try to focus on how I can share my thoughts and ideas in a way that doesn't provoke arguments or heated debates in the comment section (if there is any.) I try to focus more on how I can get people to react to my posts in a positive way rather than posting something that can anger people. For example, I love photography, so I try to post the most aesthetically pleasing photos that I can in order to gain a positive response from my audience.



Can you name and explain some of the basic principles of a social media strategy?

Some of the basic principles of a social media strategy are learning about your audience, and how to gain a following. In other words, one of the most important things about creating a social media strategy is your audience/followers. One of the best ways to gain a following is to understand your audience and understand what it is that they expect out of you/your social media. For example, going off of my previous example of photography, one of the ways that I can better understand my audience is to post pictures of various things such as: sunsets, food, animals. etc. and seeing which photos gets a good response and which ones do not. Then I can make a note of that in my future posts. 



The purpose of the assignment is to think about how to properly think before you post anything on social media. 


The key question at the heart of the assignment is what (if any) other types of strategies can you think of to help you when posting on social media in the future?

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